Why is content so important?

digital content ireland

Consider these questions:

  • Who are you talking to?
  • What do you want say?
  • Why are you saying it?
  • How are you going to say it?
  • What do you want the audience to know and understand?


Five simple question but with five very hard answers. But that is the problems with communications especially in the workplace and most critically with technology.


But it is not all about the technology, it’s about the right message on the right channels at the right time - it's all about the content. Technology just helps you do it more efficiently and effectively. From experience the communications team usually struggle with technology and how best to use it in their organisation.


Content services


  • Content analysis
  • Content strategy
  • Content marketing
  • Content for web, mobile, apps, intranets and extranets
  • Blogs, whitepapers, case studies
  • Email
  • Video & photography
  • Newsletters
  • Team and project sites
  • Create readable, relevant and useful content
  • Plain English content


Find out more about the internal communicatons and employee engagement solutions I can bring here.



Free Yammer ebook and guide

How to get much more from Yammer - your free ebook

In this FREE 17 page ebook you will learn:
- why Yammer can improve your business
- what Yammer does and does well
- how to launch Yammer
- how to measure its impact
- how to get business value out of it


Use Yammer to collaborate with:
Employees, customers, partners, suppliers and


Get the free ebook here. Now. Go on.


Go on, tell your world...thanks.